Top 5 Personal Finance Budgeting and Planning Apps in Africa Q2 2021

In the second quarter of 2021, the performance of the top 5 personal finance budgeting and planning applications in Africa showcased interesting trends. Here’s a detailed look at how these apps fared on a unified platform, combining data from both iOS and Android. All insights are sourced from Sensor Tower.

CoinKeeper — expense tracker from Disrapp LLC saw a fluctuating pattern in weekly downloads, peaking at 20.9K in the week of May 10 and then dropping to just over 100 by the end of June. The app's weekly revenue reached its highest at around $252 in mid-April but saw a general decline, ending the quarter with approximately $61. Active user numbers mirrored this trend, starting from 3.8K in late March and peaking at 16.4K in early May before settling down to around 3K by the end of June.

Kippa - Simple Bookkeeping App by Africave Inc showed remarkable growth in downloads toward the end of Q2. Starting with minimal downloads in early April, the app surged to 18.7K in the last week of June. Active users also increased significantly, from 13 in early April to over 15.3K by the end of the quarter.

المصاريف, developed by Al-Masareef App, maintained a steady performance in downloads, with weekly figures fluctuating around 1.9K to 2.9K. Revenue for المصاريف remained relatively stable, averaging between $36 and $107 per week. The app also maintained a consistent user base, with active users ranging from 9.6K to 12.1K throughout the quarter.

Budget planner—Expense tracker from Battery Stats Saver showed stable weekly downloads, averaging around 1.7K to 2.2K. Weekly revenue remained consistent, with figures ranging from $64 to $131. Active users were steady as well, fluctuating between 3.4K and 4K throughout the quarter.

CashBook: Business Ledger Book by CashBook experienced a steady increase in both downloads and active users. Weekly downloads grew from 972 in late March to over 2K by the end of June. Active user numbers followed a similar trend, increasing from 4.1K to over 6.1K during the same period.

For more detailed insights and data, visit Sensor Tower.